What Self Confidence Has To Do With Sales

Know anyone who loves rejection?

Me either.

It doesn’t really matter what type of “no” you hear, it still sucks. Yet – believe it or not – there are people who don’t let it deter them from their goals, because they know everyone isn’t ready to say “yes” at any given moment.

These mystical creatures are the ones who continue to hustle, who don’t let rejection define them. And they’re probably earning (or will earn) a shit ton of money.

I am one of those unicorns.

Though sales rejections can be emotionally exhausting and stressful, especially when they outweigh purchases, maintaining your mindset is critical to creating long-term success.

Ready to fart rainbows (and success)? It’s simple: strengthen your self-image.

The general population doesn’t realize how powerful self-talk can be. If you feel worthless, others might see you as such. But if you present yourself as an authority, as a powerful, passionate force, others will believe it.

You’re an expert in your field. Remember it, then remember your goal in selling is to help others. You’re a solution seeker, an intelligent, bad-ass expert who has information to share with those who are ready. If you quit beating yourself up (hello, this isn’t a high school audition), you’ll realize those who see your value are the ones you want to work with.

Everyone who says no is getting you a step closer to your ideal client. That’s where you’ll shine, gorgeous.

Here’s three feel-good self-esteem boosters to help you up self-confidence and sales:

1. Prepare to meet your potential-client

If you’re feeling ill-prepared for a clarity call, chances are you aren’t going to nail it. No matter how many times you’ve gone into a meeting, it’s always best to be prepared. Simply writing yourself notes about your goals or guidelines, pulling up your website so you easily direct someone there or dressing the part (even though they can’t see you) will help you take the call more seriously.

By doing this, you’re not only appearing more confident, but you’re not giving anxiety and fear room enough room to seep in and take over. Yes, you might still have butterflies and goosebumps, but they won’t debilitate you.

2. Visualize your victories

Even the best athletes in the world do this. Visualize yourself on the call: confident, smart and articulate. Focus on how it feels to go in knowing you’re an expert and leader in your field. Then visualize it more. Think about the best response you could receive from your client. Celebrate that it’s happening for you.

When you mentally prepare in this way, your performance becomes as easy as playing it out mentally. The more you visualize, the more power you’re giving your real show.

3. Keep track of your testimonials

Yes, even those of us with ovaries-of-steel have bad days.

Zig Ziglar once said, “People often say that motivation doesn’t last. Well, neither does bathing – that’s why we recommend it daily.”

Guess what, darling? You’re going to need to practice this every single day.

If I ever have a day I feel insecure, I open my magic Word document full of testimonials and read through them. This little gem reminds me of my value, how others see me and how I’ve helped them. There’s no juju-lifting practice I’ve found that’s more effective, and it immediately raises my vibration to a level that kills whatever rejection I’m feeling.

Great results happen to those of us who don’t stop pushing. I’ve seen it time and time again with myself and my 1:1 clients. If you’re truly ready to make it big in business, you have to start by making sure your self-esteem is in check.

Because, if you don’t realize you deserve the money, why would anyone else?

How To Fast Track Your Business This Year

Being ready to make changes is one thing, but transformations take movement.

If you promised to make 2015 your best year in business, but you’re still in the same place you were before the ball dropped in January, it’s time to get off your ass.

Maybe you’ve dreamt of leaving behind your bridge job and fear has kept you in that cubicle. Or maybe you wanted to up your earnings by 5k a month, only to watch month-after-month pass while your salary remains stagnant.

Four months have passed this year, which means you have eight more to meet your goals.

Ready?

Commit

No more “I want this” or “it could happen” in your self-talk. It’s time to raise the bar and expect more out of yourself and your business. By doing this, changing something as simple as the phrases you’re using, you’ll build confidence in your resolve.

The universe (and clients) like that.

Speak to yourself as if your goals are already here.

“In May, I’ve earned 10K instead of 5.”

“I earned 10 new clients before summer officially started.”

Seem silly? Maybe. I haven’t always been woo-woo either. But when I committed to myself and changed my self-talk, big things happened inside of my business.

Create

Start small, creating simple goals you know you can meet each week. Things you’ve put off doing that won’t take long, like:

  • Updating your social media profiles
  • Writing a new blog post for your website
  • Contacting former clients to see how you can support them in their journey and ask for testimonials

Oh, and make sure you write down your goals. Because it feels damn good to check them off your list (and keeps you motivated).

If you need to work on content creation, like a new course or offering, break the project into manageable pieces so you can keep moving through it.

There’s no reason not to chunk out manageable pieces of each task, especially if you haven’t done anything for yourself or your business in weeks. Keep moving through your list this way, and you’ll be surprised how much faster you get through it, and – holy shit – you’ll be getting it done (because you haven’t been until now).

Converse

My 1:1 clients are told, almost immediately, they need to get out there and share their business with others. Every day, make it a goal to share your work with ten new people.

As entrepreneurs, we often think people know exactly what we’re doing in our business. We are so steeped in our own copy and posts and groups that we forget how busy others are. If you don’t know what all they’re doing in their lives, how the hell can you expect them to know what you’re up to?

By sharing your expertise and telling them what you’re up doing, you’re – again – showing the big U you’re serious about your work, but you’re also getting more comfortable talking about what you do (perfecting your elevator speech), and informing people who probably didn’t have a clue what you were up to.

This can bring in leads, new clients and cash flow.

  • Find like-minded business groups on Facebook, like Entrepreneur Incubator, where you can connect with other business owners and practice pitching.
  • Offer your services inside of the groups, even if you’re just starting out. If you haven’t had any paying clients yet, ask for testimonials in return for your services.
  • Don’t give up. If one post doesn’t resonate with the audience, try again with a new offering. Once you’re getting responses, you’ll earn practice and know what types of services people are willing to pay for.

In truth, no matter how big my business has gotten or how many women share my posts, there are still people in my life who truly have no clue what I do. Yes, I’m still explaining to people – including my family – what exactly it is I do every day to earn money.

That’s okay, too, because it keeps my bank account full.

Though this list isn’t exhaustive, it’s a start. Remember, you aren’t going to reach a single goal if you don’t move. These three steps are huge in gaining momentum, building a solid foundation for a long-standing business, and earning money doing what you love.

Got questions? Hit me up in the comments.