Fear is basically a combination of two things: not knowing the outcome and not believing in yourself. And that’s exactly why I launched this business – to show you how to be a BOSS on your terms and to boost your confidence.
Yes, online business can be scary. But so is ignoring the little voice inside you that screams to go help people by doing what you love – with crazy passion and ridiculous amounts of fucking fun.
So, I’ve got a present for all you business babes. If being in business is what you truly want to do …
Here are six (5!) things you can do NOW – this second – to get moving and on the path to cashflow.
• Just write. This business you have? It lives and breathes inside you. You know it, the content and what people need. You know it so well, you could rattle it off in your sleep. So what might happen if you put pen to fucking paper and wrote that shit down?
Chances are excellent you’ll come up with ideas for blog posts, Facebook posts, memes, new programs, opt-ins and a hell of a lot more.
Sooooooo, write what pops into your head. No hedging. No second-guessing. Absolutely no editing. Play with words. It doesn’t matter if you come out with nothing you will ever use. The point is to get you in the habit of allowing yourself to say whatever you want to say. Be the boss.
• Brainstorm around one phrase or even one word. Let’s pretend one of your ideas for your biz includes a retreat at the beach. How does the sand feel? Is the water cold? What do you hear? Is it warm out or freezing? What’s it look like? What are your people doing there? How do they feel? What are you doing with them? How do you hope to transform them? Fill a goddamn page about the retreat with all manner of adjectives. Visualize it and you will get it.
• Break it down. Avoid thinking in terms of final product: book, 12-week course, 6-month program, 7-figure business, etc. You will quickly overwhelm yourself. Decide which section of something you want to work on, then concentrate only on that piece.
If you’re writing a book, make a bullet list of content ideas. A course? Make a list of modules. Program? What do they learn each month? Then tackle one item at a time.
Still overwhelmed? Break it down even more. Pluck out one course module and identify three things they will learn in it. Take one of those things and write it out.
You’ll be surprised how fast shit comes together when you simplify.
• Be as specific as you can. On the surface, it seems counter to the above. It’s not. What I see every damn day from women is a lack of specificity, which blinds them, overwhelms them and frustrates the hell out of them. That leads to inaction, paralysis, and poverty. Don’t do that.
Instead, identify one thing you want to get done. Yes, break it down, then get super specific about one part.
Here’s how it might look:
Overall goal: Make $10K this month.
Steps to get there: Create a new course, graphics, sales page, social media posts, Instagram graphics, email sequences, etc. (See how that can overwhelm?)
Then break it down: For the course, I need 12 modules. Make a list, pick one and start writing. Do this with each step you created.
Don’t say: I want $10K this month, then proceed to do nothing new to get it.
You cannot achieve the goal until you take action to achieve the goal.
• Tell story across your hand. In elementary school, teachers tell their students to count each part of a story on their fingers.
1 – He woke up.
2 – He got dressed and had breakfast with his step-sister and father.
3 – He went to school and got in a fight.
4 – His teacher called his parents and he got in trouble.
5 – He made amends with the boy he fought with and his teacher and parents by X, Y, Z.
The next step is to write each section on its own blank sheet of paper. In this instance, the top of the first page would have one sentence: He woke up. Next, the student will fill that page with nothing but description of that character waking up.
Stupid simple. Yet if you use it to create content, generate ideas, flesh out a program or course, words will literally fly onto the page.
It’s the same principle as #3, breaking up overwhelming tasks into workable chunks. The single sentence at the top of the page helps to keep you focused and prevents overwhelm.
Now go forth and get shit done.
I don’t have time.
I don’t know what to do or say – and no one will listen to me anyway.
Social media is exhausting.
Good, then go take a nap and quit bitching about the business you want so badly but refuse to do anything about. The rest of us stay up late and get up early. We function on four hours of sleep (sometimes less) and all but kill ourselves to get shit done. Because. We. Must.
Because the burn – the desire to help people – is so great, we can’t sleep anyway.
I’m officially declaring war on bullshit excuses
I work with entrepreneurs who get up at 3 a.m. and create content until they have to get the kids off to school. Some stay up until dawn networking on social media. A few do both. Some use their lunch breaks. Some record ideas and concepts on their cell phones during the commute.
But I’ll be too tired to work.
But my kids need me.
But my relationship with my spouse will suffer.
Really? Your family won’t understand if you need an hour or two to yourself every day to do what you love and create a life far better for all of them? You can’t muscle through a workday on too little sleep? Or is the truth simply you’re afraid you’ll fail?
Business is hard. It’s not always lucrative. It’s isolating and often heartbreaking. So if you’re not getting it done, don’t beat yourself up.
Not everyone is meant to be in business
Not everyone has the fire, hears the thunder, feels the promise of the moonlight.
And that’s okay.
But the rest of us can’t help it.
Colonel Sanders founded KFC when he was 56 years old. His recipe was rejected more than 1,000 times before a restaurant picked it up. That is dedication.
Oprah was fired from her first on-air gig.
Steve Jobs was fired by his own company.
The world is full of stories just like this about people who persevered no matter what.
So decide. Are you finally ready to go all in on your business?
No one one will blame you if you’re not.
But if you are, take every excuse and flush it. Then get to work.
And then go here to see what I can do to help you get the results.