Fight Club Syndrome: When Your Biz Blows Up Your World

So you’re in business. Go you.

You made a plan, chose a niche, know who you want to serve. You show up, show off, meet your deadlines and, in general, kick ass.

And then shit happens.

The kids need cupcakes for school, help with homework or, say, clean clothes. The dog eats your socks and needs surgery. Your husband whines because you’re burrowed into your computer screen 24/7 instead of snuggling with him watching the game. By the time the weekend comes, all you want is sleep.

BAM. Your business is waylaid. It happens to the best of us.

But here’s where the men are separated from the boys.

Are you going to climb back on that proverbial horse, or sit on your ass and bitch about the unfairness of it all?

Fight Club is a 1996 novel by Chuck Palahniuk and a 1999 film with Brad Pitt. Every weekend, in the basements and bar parking lots across the country, young men with white collar jobs and failed lives take off their shoes and shirts and fight each other barehanded. Then they go back to those jobs with black eyes and loose teeth – and a sense they can handle anything.

The first rule of Fight Club? You don’t talk about Fight Club.

And so it is with business.

We DO it. We don’t talk about it, think about it or plan it. Talking about it is not doing it. Thinking about it is not doing it. Planning it is not doing it.

Serious entrepreneurs – the people who are burning inside to get their message out and help others – will stay up late, rearrange their lives and make deals with their spouses in the name of getting shit done.

We are besties with a massive sense of accomplishment and pride. Because we are doing something that most of the population never will.

Fight Club is the invention of Tyler Durden (Brad Pitt), projectionist, waiter and dark, anarchic genius. And it’s only the beginning of his plans for violent revenge on an empty consumer-culture world.

“People do it everyday, they talk to themselves… They see themselves as they’d like to be. They don’t have the courage you have, to just run with it,” Tyler says. 


Do you know why Tyler says being hit in the ear is perfect?

Because something is better than nothing.

Pain is better than numbness.

Action – any action – is better than not working on your own behalf.

Fight Club is a secret society that offers young professionals the chance to beat one another to a bloody pulp.

We entrepreneurs have a secret society of our own. One of solitude and often loneliness. One that leaves scars no one can see, as we vomit up our message and pick at old scabs – all in the name of helping people who are now where we once were.

In the movie, mayhem ensues, beginning with the narrator’s condo exploding and culminating with a terrorist attack on the world’s tallest building. It is caustic, outrageous, bleakly funny, violent and always unsettling. You cannot help but take notice.

The goal of every online entrepreneur: for someone to take notice.

“I say never be complete. I say stop being perfect,” Tyler says. “I say let…let’s evolve.”

Yeah, it hurts. But that’s the point.

Pain reminds us we’re alive. It teaches us in ways nothing else can.


Want to stop aiming for perfect, be yourself and find your tribe? Join the 30-Day Gut Check.

We start Nov. 14th.

I’m going to teach you how to:
– listen to your gut every time, ALL THE TIME
– filter out every other opinion in your life
– do it or delegate it

This is about YOU and your business.
What lights you up.
What feels amazing.
What keeps you excited day after day.

Because that is what makes you money.

Passion means your clients reap the greatest benefit – because when you’re passionate, you naturally over-deliver.

So how do you get there?
– put yourself first in life and business
– get – and stay – in the driver’s seat
– act like the fucking expert, the authority, THE BOSS YOU’RE CRAVING TO BE

It doesn’t happen by accident.

Do you want it some day? Or do you want to create it NOW?

Get your ass inside the 30-Day Gut Check and let’s start this shit up.

We’re retiring the bullshit that says you can’t and learning how to say YES to you.

YOU KNOW WHAT TO DO. So let’s do it. And at just $197, it’s a steal. It’s also the lowest amount you can ever pay and work with me daily.

I’ll be inside our private community setting out tasks, helping you hone your message and pushing you to share it EVERYWHERE. –>

Because your business needs you to fucking LEAD. And you can’t do that if you’re sitting on your hands thinking you don’t know what to do.

I know I’ll deliver. Will you?

May 2 is around the corner. By then, most of us will see and feel longer, warmer days.

Will your business be ready for a new season?

So far, I’ve helped more than 220 women go through a little program called Clarity, Clients and Cash®. They walk in the virtual doors with no idea where to begin (clarity), where to find their people (clients) or how to present themselves online to make sales (cash).

But by the time our 12 weeks together are through?

It’s a whole new ballgame.

Success comes to those who hustle. Who do what needs to be done, not just keep busy. Who choose to prioritize, implement and go after what they want with both hands.

The only problem with that is some of you don’t know what to do.

Enter CCC.

When I created this course in 2014, I knew it was value-packed. What I didn’t anticipate was an army of raving fans, throngs of women hunting down their dreams and using every scrap of material I shared to their advantage.

This shit works, guys.

My inbox is full of emails asking me to reopen CCC to get you to the next level. We all want to earn the money we deserve in a business that sends tremors through our legs.

So I’m doing it. I’m reopening the program.

On May 2, the fourth (4th) run of CCC begins. (I move quick like that.)

That means enrollment is open now. You have little more than a month to sign up, making the decision to change your life forever.

Don’t believe me? Watch these:

Now take a deep breath and keep reading.

You deserve to have a business that gets you so damn excited you practically jump out of bed in the morning…to check your email and your bank balance.

You deserve to enjoy the freedom that comes from running your own biz because you’re not chained to your laptop every waking moment, hustling to get by.

And above all, you deserve to feel wildly confident doing your thing, at prices you love that support the life YOU want to live.

The CCC curriculum helps you dig into blocks and struggles so you can finally let them go.

We tackle everything from client clarity to money mindset, from writing jaw-dropping sales pages to marketing techniques the experts use – and how THE THOUGHTS YOU THINK affect all of that.

I’m talking tried-and-true tips and tricks that will save you time and aggravation and hours and dollars over figuring it out on your own.

That’s a lot of saving.

When you join, you’ll receive 12 weeks of hard-won lessons from myself and a dozen other industry leaders, including weekly group calls with laser-coaching from me, workbooks, done-for-you templates, sample session wrap-up emails, testimonial requests, opt-in creation, exclusive access to bonuses (not available anywhere else) and SO MUCH MORE…for $2500 or 4 payments of $650 each.

And if you sign up before April 1, you receive the following bonuses, totaling $2,000:

  • Bonus 1: Instant download of audio training with the One and Only Kendrick Shope on how to find your clients (Value $1000)
  • Bonus 2: 30-minute 1:1 session with Becky. We move mountains in less time. (Value $500)
  • Bonus 3: The Money Mindset Mastermind, my 4-week self-study course to change the way you think about money. This alone is a $500 chunk of awesome.

Whatever block or fear is keeping you from making it in business will be crushed in the first weeks of CCC.



By the end, you’ll finally look like the pro you are – one who feels fucking fabulous about earning a metric ton of money working from her place of genius.

How bad ass is that?

Ask around.

Sign up for CCC before April 1 in order to get the bonuses so you can, learn how to manifest like a pro, change the way you think forever and create a life you love.

And all that happens before we even start the main course.

See you inside.